This workshop is intended for those who seek to advance their skills at promoting their farms through photos, audio, and online video presentation and who embrace the technology to get there. Farms and farm markets are among the most photogenic and videogenic businesses. Today’s social media technology allows us to produce our own materials. Why not take full advantage!?

This is an action-packed day of fun and technology training. You’ll learn how to produce fabulous videos and place them onto your own web site or other online platforms. The team of presenters includes educators Rob Leeds and Julie Fox with technology specialists Duane Rigby and Steve Lichtensteiger.

Participants of this workshop will receive a Flip video camera, a headset that plugs into your laptop computer, and a wealth of online resources as a benefit of attendance. Attendees will need to bring their own laptop computer for use during the workshop and should be prepared to do some homework a few days prior to the date of the workshop. Attendees you will also be asked to submit a final project back to NAFDMA upon completion.

In this hands-on session, you will learn to:

1. Create quality sound for podcasts and videos, see what makes a great photo, video, or podcast posting. Record, edit, add music, and post an audio file that your customers can't wait to hear. 
- Record & edit an audio file (one person talking - doing an interview)
- Post an audio file - "what's new on the farm?" - to your website, a podcast feed,
- Accessing music you can legally use in your media content
 
2. Create quality video for your website, YouTube or other place your customers gather.  Record, edit, add images, and post a video that you can easily create. Examples of video - bad / good and great
- Legal issues with using video & audio on the web
- Record & edit a video clip
- Post a video file - YouTube, as a vodcast (videopodcast)

3. Make the most of posting photos online.  Learn to edit and post photos with your logo and 'tags' on Flickr and other social media sites. Example of photos - bad / good/ great
- Add your logo to your photos before you post
- Add a tag to make your photos easy to find via search engines
- Tips for posting your photos - to Flickr,
- Other photo tools (re-sizing, quality editing)

4. Free technology resources to enhance your website and improve online marketing communications through Facebook, Twitter, blogs, Internet & GPS maps, and more.
Creating a customized appearance and coordinate dynamic content on:
- Your website
- Twitter
- Blog
- Facebook
- Googlemaps
- Other (aggregators)

5. Tapping into additional free technology resources to enhance your website and online marketing communications.

Attendees will:

1. Receive an e-mail from the workshop presentation team 1 – 2 weeks prior to the convention. The note will include some tips and links to download software from home onto your laptop for use at the workshop and ongoing use in producing video and audio production into the future.
2. Attend a preliminary session on Arrival Day to receive their Flip video camera and guidance for its use.
3. Use the Flip camera during the tour to capture raw footage.
4. Edit the raw footage during the workshop.
5. Submit a copy of their final video masterpiece to NAFDMA following the workshop.

These fun videos will then be placed on the NAFDMA Blog, web site and other online platforms for all your NAFDMA peers to appreciate.

Space for this workshop is limited to the first 40 participants who register.